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Client:
Lincoln/Mercury
Background:
I wrote and produced these four spots, including a Super Bowl spot directed by Tarsem that was pulled two days before the game because it was “too controversial” while at Y&R Detroit.
Client:
WARN Industries
Copy:
WHEN YOU GO PREPARED, YOU GET TO KEEP GOING.
With the lowest amp draw and fastest line speed under load, the new VR EVO series of winches are the hardest-working, standard-duty winches we’ve ever made. All three feature IP68-rated waterproof construction, our industry-leading, limited lifetime warranty and our legendary performance and reliability. Get back out when you go outback.
Background:
A truly best-in-class product, always great to sell!
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