top of page
Client:
Lincoln/Mercury
Background:
I wrote and produced these four spots, including a Super Bowl spot directed by Tarsem that was pulled two days before the game because it was “too controversial” while at Y&R Detroit.
Client:
Columbia Sportswear
Copy:
SOMETIMES YOU NEED TO VENT.
Same goes for your feet. Introducing the Techlite Vent series, designed to drain fast and keep you fresh while you run off some steam in a storm.
Background:
Columbia sells a lot of footwear that drains and vents, in this case a lightweight running shoe for all conditions. They loved this line because it spoke to hardcore runners who run in all conditions, to runners who run to reduce stress, and, of course, to the technology in the shoes.
E-COMM / DIGITAL
bottom of page